Eldorado Climbing Walls Acquires Franklin Handholds From Black Diamond Equipment


BOULDER, COLO, July 20th, 2004 — Eldorado Climbing Walls, (http://www.eldowalls.com ), the leading builder of inspired rock climbing facilities and indoor/outdoor climbing structures, this week announced the acquisition of Franklin Handholds from Black Diamond Equipment, Ltd.Franklin’s complete line of climbing handholds will be manufactured and distributed out of Eldorado’s headquarters in Boulder, CO. Franklin Handholds will offer the expanded line of holds to many Eldorado climbing wall projects throughout the US, Caribbean, Mexico and Canada as well as continue to build on established distribution channels worldwide. "We saw some great promise in the Franklin line and an opportunity to take it to a whole new level. Franklin’s patented Hardcore insert is unique in the industry and their shapes and technology will definitely complement our walls as well as the entire indoor climbing and bouldering market," said John McGowan, President of Eldorado Wall Company.Eldorado Climbing Wall Company and Franklin Handholds will work in concert to focus on meeting the complete needs of indoor gyms and facilities with artificial walls and boulders. Black Diamond Equipment, Ltd. will continue to market Franklin Climbing Equipment other than handholds to its network of specialty retailers and the outdoor bouldering market.Based in Boulder, Colo., Eldorado Wall Company is inspired by the spectacular rock formations of its namesake Eldorado Canyon and the front range of Colorado. Over the past 10 years Eldorado has crafted the finest rock climbing facilities in the nation and hundreds of private, municipal and University facilities nationwide. Eldorado artfully combines the best in new technology with elements from the natural world to design and build truly inspired indoor rock climbing walls, boulders, handholds and outdoor climbing structures. For more information, please contact Matt O’Connor at Eldorado Climbing Walls, moconnor@eldowalls.com, 303-447-0512.